The goal of this call is to work closely with you to collect business and brand information to build your online campaign. We want to build an accurate representation of your:
Business
product
services
Let's get started!
TheStrategy.
What is your intention for your site? Your intention is helpful in determining our strategy.
Information Guide / Build Brand Awareness
Drive Conversion
Product or Service Visibility
Googleisking.
SEO, also known as Search Engine Optimization, is a set of tactics and website best practices that communicates with search engines.
Townsquare steps in to take away the leg work from you.
Local SEO takes time.. here's what to expect:
1-3 Months
3-6 Months
6+ Months
Establish online presence
- Launch website on primary domain
Clean up brand information online
- 35 directories
Verified GBP
- Set up and verified
Business Management Platform Onboarding
- A Software Specialist will provide a in-depth look into the software
Based on action item in months 1-3 being completed, we expect..
Business visibility online
Potential visibility on search results page
New hours, products, services, photos, reviews
SEO – based on current location visibility for services, if we are doing well, we can add another location to start building visibility in that area
OurTargeting adsget your business in front of potential clients.
Ads are based on geolocation and can be shown within a 5-25 mile radius.
Ads will follow a viewer for 30 days.
What service do you want to highlight on your ads?
80/20Rule:
80% of posts will be Industry Relevant to build engagement, while 20% of posts will be specific to your company.
We will post 2 times per week.
Our Social Media team follows Facebook'sbestpractices:
Now that we have the foundation of your site wrapped up, let's move on to ourBusiness Management Platform-- also known as the BMP.
BusinessManagement Platform
This is an exceptional tool that offers many benefits for both business owner and client
Below are some of the mostresourcefulandbeneficialfeatures you can utilize
CRM
Scheduling
Payments
House all of your customers in one location.
Hassle-free online scheduling.
Payments and invoicing feature ensures easy payments
Let's see it in action!
That's a wrap!
You'll receive a recap email with what we discussed today. Here's what to expect next:
Domain
If you can't get access, we can launch on an alternate domain as a backup.
Assets
Some items we may still need from you are:
Domain
(EPP Code, Logins, Delegate access)
Pictures/Logo
Google Drive link will be provided.
Google Business Profile
Facebook
Accept partnership access
Production Link
You will receive a link when your site is ready to view.
This will be a preview of your new website and it's important to review the service pages to ensure it aligns with everything that you and your business offer.
Launch
You can approve your site by hitting the "Launch My Campaign button after reviewing your site.
Software Specialist
Your appointment has been scheduled!
When you have your appointment with our Software Specialist, please remember to come prepared with your client list and any possible questions.
As my team gets to work onyour campaign, you will receive automated updates throughemail, similar to the Domino’s pizza tracker.
